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A clear, topic-led library of additional team coaching calls. Every title describes the skill being trained, so closers can choose the right practice material without decoding raw meeting names.

Targeted reinforcement

All team coaching calls

The core route remains intentionally focused. Use this library when a manager wants a closer to improve a specific skill, review a coaching example, or revisit a difficult situation.

Availability checked. 23 of 23 coaching-call Fathom links are publicly viewable. 0 cards are retained for reference but require authorised Fathom access.
Core libraryPublic link verified

Call 25 · Objection Diagnosis: Fear, Trust & Contract Review

Objections · Score 18/20

Teach the five objection buckets, especially why distrust must be handled before value or price.

  • 00:10:53-00:15:44 : Handling "Lawyer/IT Guy" objections and diagnosing Fear
  • 00:16:24-00:22:00 : The 5-Bucket Framework (Value, Money, Time, Partner, Fear)
Why this belongs in the library

Selection rationale: This recording provides a masterclass in diagnosing the root cause of objections, specifically identifying fear behind logical-sounding deflections like consulting a lawyer or IT guy. The role-play demonstrations for handling trust ("Scam") objections and the on-call contract signing process are highly practical and model the exact language a closer should use to maintain control. It effectively bridges the gap between theoretical frameworks (the 5-bucket model) and real-world execution.

Limits / caution: The initial 10 minutes contain specific pipeline updates and administrative leaderboard discussions that are not relevant to new hires and should be trimmed.

SupplementalPublic link verified

Call 26 · Value-Based Follow-Up: Notes, AI Drafting & Looms

Follow-up · Score 20/20

Use when teaching structured post-call notes, personalised value follow-up, and AI-assisted drafting.

  • 00:13:58-00:19:00 : Identification of follow-up bottlenecks and the "FU Notes" structured note-taking framework
  • 00:20:48-00:27:15 : Live demonstration of AI-assisted drafting for personalized emails and Loom scripts using Claude
Why this belongs in the library

Selection rationale: This recording provides a high-impact, actionable framework for solving the most common closer bottleneck: time-consuming follow-ups. By demonstrating a specific workflow involving structured notes and AI-assisted drafting, it gives new closers a scalable method for high-quality personalization. The live role-play of a Loom pitch adds significant practical value, making it an essential core library asset.

Limits / caution: N/A

SupplementalPublic link verified

Call 27 · Discovery Consequence: Turning Pain into Urgency

Discovery · Score 19/20

Use for an additional coaching example on uncovering the emotional cost of inaction.

  • 02:51-05:20 : Creative closing incentive (personal favor/gift)
  • 09:23-11:16 : Tracking workflow optimization (pre-call prep vs EOD)
Why this belongs in the library

Selection rationale: This recording features a masterclass-level role-play on the 'consequence' section of discovery, demonstrating how to uncover deep emotional pain points to create urgency. Christian provides clear, logic-based coaching on both high-level sales psychology and essential operational hygiene. The demonstration of moving from surface-level business metrics to personal costs like crew layoffs is an invaluable teaching tool for new closers.

Limits / caution: Includes region-specific discussions regarding Polish bank transfers and internal Slack automations that may have limited applicability to other markets.

Core libraryPublic link verified

Call 28 · ROI Calculator: Credible Scenario Building

Tools & Pitch · Score 16/20

Mandatory training on the ROI calculator: when to use it, how to set credible expectations, and how to keep it from replacing the core pitch.

  • 03:57-10:47 : ROI Calculator functionality and baseline data demonstration
  • 12:40-14:35 : Handling "no process" objections using agency support systems
Why this belongs in the library

Selection rationale: This recording provides a comprehensive walkthrough of a high-value sales tool that helps closers build financial credibility with prospects. It includes practical advice on framing guarantees and handling process-related objections, which are critical for new hires. The strategic discussion on "future pacing" and "credibility building" shifts the focus from short-term sales to long-term partnerships.

Limits / caution: The recording includes significant administrative overhead and casual conversation that may distract from the core training content.

SupplementalPublic link verified

Call 29 · Discovery Through Past Failure: Fear & Empathy

Discovery · Score 18/20

Use as a short case-study reinforcement for pausing the script and unpacking a bad past experience.

  • 00:49:28-00:53:16 : Analysis of prospect fear and identifying missed discovery opportunities
  • 00:53:18-00:58:41 : Role-play modeling empathetic objection handling and digging into past bad experiences
Why this belongs in the library

Selection rationale: This recording provides an exceptional role-play demonstration of how to handle a prospect's fear rooted in past bad experiences. The coach effectively models how to pause the sales script to build empathy and uncover the specific pain points that drive objections. It serves as a high-value practical guide for closers to transition from transactional selling to consultative problem-solving.

Limits / caution: The recording contains significant administrative discussion regarding CRM notes, bonuses, and team changes that are not relevant to core sales training.

Core libraryPublic link verified

Call 30 · Discovery Script Mastery: Consequence & Emotional Urgency

Discovery · Score 20/20

Make this the primary discovery lesson: follow the script, contextualise questions, and create emotional urgency without sounding scripted.

  • 05:21-08:54 : Consequence role-play and demonstration
  • 17:08-19:48 : Emotional urgency vs. financial gap demo
Why this belongs in the library

Selection rationale: This recording is an exceptional teaching tool for the "Consequence" phase of discovery, providing a clear contrast between a nervous, logical approach and a confident, emotional one. Christian's demonstrations effectively model how to build urgency by making prospects admit they cannot continue without change. The discussion on decision-maker flexibility and re-prioritizing "busy" CEOs adds significant value for new closers navigating complex sales cycles.

Limits / caution: N/A

Core libraryPublic link verified

Call 31 · Discovery Framework: Natural Flow & Useful Friction

Discovery · Score 20/20

Mandatory walkthrough of the new discovery framework in action: reference earlier answers, maintain a natural flow, and create useful friction when answers are superficial.

  • 08:21-10:14 : script structure and the "rollercoaster" journey
  • 10:14-34:24 : full discovery role-play demonstrating referencing vs. re-asking
Why this belongs in the library

Selection rationale: This recording is an exceptional coaching asset because it combines theoretical explanation with a high-quality, full-length role-play of the discovery script. Christian masterfully demonstrates how to avoid the robotic feel of a script by referencing previous answers, a common hurdle for new closers. The deep dive into the consequence section and the mindset of boss energy provides actionable psychological frameworks for handling difficult prospect interactions. The clarity of the rollercoaster analogy for the sales journey makes it a foundational piece for any onboarding library.

Limits / caution: N/A

SupplementalPublic link verified

Call 32 · Deep Discovery: Precision Questions & Difficult Partners

Discovery · Score 19/20

Use for role-plays on digging beneath vague answers and managing an uncooperative business partner.

  • 13:41-24:31 : Intro and frame role-play with feedback on funneling and precise questions
  • 35:44-42:02 : Christian demonstrates Problem Isolation and Current Process Deep Dive
Why this belongs in the library

Selection rationale: This recording provides high-level coaching on script navigation and discovery techniques through intensive role-play. Christian’s demonstrations of 'precise questioning' and 'digging deeper' offer clear, actionable frameworks for new closers. The debrief on handling a rude prospect is particularly valuable for teaching emotional resilience and control in sales calls.

Limits / caution: The recording includes significant administrative discussion and small talk at the beginning and end that would need to be edited out for library use.

SupplementalPublic link verified

Call 33 · Value-Based Loom Follow-Up: Authenticity, CTA & Urgency

Follow-up · Score 19/20

Use as a short implementation module on using a prospect’s words and ending Looms with a direct CTA.

  • 00:35:40-00:41:13 : Loom comparison: closer vs. coach demonstration
  • 00:42:39-00:47:00 : coaching on authenticity and tone ("Boss Energy")
Why this belongs in the library

Selection rationale: This recording provides a high-quality "before and after" demonstration of a Loom follow-up, which is a critical skill for new closers. The coach's feedback on maintaining authenticity ("Boss Energy") rather than sounding "salesy" is a nuanced but vital lesson. The structured framework for CTA and pain-point referencing makes it an excellent teaching tool.

Limits / caution: The first half of the meeting is heavily focused on specific pipeline updates and administrative tracking sheet discussions that lack evergreen training value.

Core libraryPublic link verified

Call 34 · Five-Day Follow-Up: Loom Analytics & Cadence

Follow-up · Score 19/20

Use as the principal follow-up module for Loom analytics, channel choice, and the five-day Value → Proof → Consistency → Clarity sequence.

  • 12:02-17:10 : Reading Loom analytics as buying signals
  • 25:53-31:40 : Strategic use cases for Loom
Why this belongs in the library

Selection rationale: This recording provides a high-level tactical framework for follow-up, specifically the 5-Day Hot Follow-Up Sequence. It shifts the closer's mindset from 'checking in' to 'leading with value' using behavioral data from Loom analytics. The modeled language provided for various follow-up scenarios is immediately actionable for new hires.

Limits / caution: Contains administrative content regarding leaderboard rules and technical troubleshooting that is specific to the team's current operations.

Core libraryPublic link verified

Call 35 · The Discovery Funnel: Broad to Specific

Discovery · Score 18/20

Teach new closers not to prejudge from notes, to begin broad, and to use open-ended questions before narrowing.

  • 00:43:47-00:58:00 : Discovery funnel role-play and broad vs. specific questioning
  • no reliable timestamp : Funnel analogy for discovery calls
Why this belongs in the library

Selection rationale: The recording features a high-quality role-play demonstrating the 'problem audit' technique, which is crucial for handling prospects who lack a clear reason for booking. Christian provides an excellent analogy of the discovery process as a funnel, emphasizing the need to start broad rather than drilling into specifics too early. This modeled behavior is highly actionable for new closers learning how to navigate discovery calls effectively.

Limits / caution: The first 16 minutes of the recording contain administrative discussion regarding specific regional lead quality and internal team logistics that are less relevant for general onboarding.

Core libraryPublic link verified

Call 36 · On-Call Contract Signing: Fear & Agreement Confidence

Closing · Score 19/20

Teach the on-call signing SOP alongside the Understand → Empathize → Separate → Reframe/Challenge response for contract fear.

  • 04:00-08:25 : Case study: First on-call close in the Polish market
  • 15:23-34:00 : Role-play: Navigating "in the car" and "lawyer review" objections
Why this belongs in the library

Selection rationale: This recording is an exceptional training resource that combines a real-world success story with a high-quality role-play session. Christian Le Roux provides a masterclass in diagnosing and handling "fear" objections disguised as legal or situational blockers. The clear breakdown of the 16-step closing mindset and the diagnostic framework makes it a high-value asset for new closers.

Limits / caution: The recording contains some administrative discussions regarding setter quality and specific Polish payment methods that are less relevant for general onboarding.

SupplementalPublic link verified

Call 37 · Price Objections: Isolate, Re-Tie & Regain Control

Objections · Score 20/20

Use as a practice clip on setting price aside, retieing value, and slowing the pace to regain control.

  • 05:43-13:12 : Price objection role-play and coaching on isolating price
  • 13:12-15:27 : Master demonstration of Retie and Double Down techniques
Why this belongs in the library

Selection rationale: This recording provides a high-level demonstration of the "Isolate Price" framework and the importance of pacing in call control. Christian’s ability to pause and explain the psychological shifts during the role-play makes it an exceptional resource for new closers. The session effectively transitions from a common closer struggle to a successful modeled outcome.

Limits / caution: The recording includes approximately 7 minutes of non-reusable administrative content regarding spreadsheet tracking and internal team updates at the beginning and end.

Core libraryPublic link verified

Call 38 · Money Objections: Temp Checks & Financial Discovery

Objections · Score 20/20

Use for low-temp-check diagnosis, separating fear from price, gaining permission for financial discovery, and constructing payment plans.

  • 00:12:39-00:24:00 : Handling low temperature checks by "going negative" to uncover fear
  • 00:24:55-00:46:28 : Role-play on financial discovery and the "I don't know" objection
Why this belongs in the library

Selection rationale: This recording provides a masterclass in uncovering the "fear" objection hidden behind logistical smoke screens like budget or timing. The coach models specific, high-leverage language for challenging a prospect's uncertainty and navigating complex financial discovery through a detailed role-play. It is highly actionable, offering a repeatable framework that is essential for any new closer's foundational training.

Limits / caution: The final 10 minutes of the recording contain administrative updates regarding tracking sheets and team logistics that are not relevant to the core teaching content.

ArchivePublic link verified

Call 39 · Sales Operations: Tracking & Setter-Closer Coordination

Operations · Score 10/20

Retain only as manager-reference material for tracking, meeting cadence, and setter-closer coordination.

  • 13:37-14:29 : manual tracking accountability
  • 17:11-19:36 : ROI-based niche qualification
Why this belongs in the library

Selection rationale: The recording is primarily a management update and administrative sync, making it unsuitable for a core training library. It contains useful segments on manual tracking for accountability and qualifying leads based on service ROI, but these are operational rather than foundational sales skills. The content is mostly situational and lacks the structured training required for a core resource.

Limits / caution: The recording is dominated by one-off scheduling logistics and administrative restructuring that lack long-term training value and actionable sales frameworks.

Core libraryPublic link verified

Call 40 · Trust Objections: Temp Checks & Regaining Control

Objections · Score 19/20

Teach how to call out distrust early, frame the Temp Check with a credible “why,” simplify the pitch, and regain leadership.

  • 00:15:29-00:17:32 : Addressing and calling out prospect distrust
  • 00:27:41-00:31:37 : Framing the Temp Check with context and authority
Why this belongs in the library

Selection rationale: This recording is a high-value coaching session that deconstructs a failed sales call to teach fundamental closer skills. Christian Le Roux provides exceptional modeled language for handling "salesy" objections and framing the Temp Check question with authority. The session is particularly useful for new closers who struggle with maintaining leadership and sticking to a sales framework under pressure.

Limits / caution: The recording contains administrative discussion and rapport building that should be trimmed for the onboarding library.

Core libraryPublic link verified

Call 41 · Doubt Isolation: Stacked Objections & Re-Temp Checks

Objections · Score 19/20

Teach the Re-Temp Check method: ignore stacked objections, isolate the underlying doubt, confirm process fit, and only then discuss price.

  • 00:49:38-00:59:01 : Modeling the Doubt Isolation Framework and handling "I don't know" objections
  • 00:22:29-00:38:00 : Discovery feedback on uncovering past marketing failures
Why this belongs in the library

Selection rationale: This recording features a masterclass in the "Doubt Isolation" framework, where the coach effectively models how to bypass surface objections to reach the core issue. The role-play is highly practical, providing specific scripts for handling common stalls like "I need to talk to my accountant." It directly addresses foundational closer competencies such as maintaining frame and transferring certainty.

Limits / caution: The recording includes roughly 15 minutes of administrative discussion regarding calendar shifts and tracking sheets that would need to be edited out for a concise training module.

Supplemental : provisionalPublic link verified

Call 42 · Fear Objections: Think It Over & Contract Review

Objections · Score 19/20

Use only after confirming the relevant clips: Re-tie → Double Down → Value; “think about it”; and lawyer-contract concerns.

  • Fear-based reframing (937.9999)
  • Re-tie, Double Down, Value framework
Why this belongs in the library

Selection rationale: summary-only provisional assessment. This meeting provides high-value coaching on objection handling through the 'Re-tie, Double Down, Value' framework and psychological reframing of fear-based prospects. The inclusion of role-play scripts and specific case studies makes it an excellent resource for new closers.

Limits / caution: Assessment is based solely on the provided call summary as the full transcript was not reviewed.

Core libraryPublic link verified

Call 43 · Prospect-Centred Pitching: Value & Price Drop

Tools & Pitch · Score 20/20

Teach the shift from feature lists to goal-linked outcomes, plus a concise package and price presentation.

  • 00:13:03-00:13:26 : confident challenge-discovery modeling
  • 00:43:52-00:45:15 : prospect-centric vs. product-centric pitch framework
Why this belongs in the library

Selection rationale: This recording provides exceptional demonstration value through multiple role-play iterations focused on refining the price drop and pitch. The coach offers clear, actionable frameworks for shifting from product-centric to prospect-centric selling. It is highly reusable for training closers on how to maintain confidence and conciseness during the most critical phases of a sales call.

Limits / caution: Minor technical audio issues and transcript stuttering in the early discovery phase.

ArchivePublic link verified

Call 44 · Gatekeepers & Missed Discovery: Call Post-Mortem

Operations · Score 15/20

Use only for manager-led reinforcement on non-decision-makers and missed problem discovery.

  • 00:14:39-00:17:41 : Triage vs. Pitching non-decision makers
  • 00:49:11-00:53:24 : The 'Skipped Discovery' post-mortem
Why this belongs in the library

Selection rationale: This recording offers excellent coaching on identifying why a sales call fails, specifically focusing on the skipped discovery phase and the lack of 'why' questions to uncover pain. Christian provides clear, modeled language for handling gatekeepers and holding high-intent prospects accountable. The analysis of the 'Kasper' call serves as a strong warning against making prospects too comfortable by avoiding the 'Problem' stage.

Limits / caution: The first 14 minutes are heavily focused on situational CRM bugs and administrative calendar coordination, which reduces its immediate reusability without editing.

ArchivePublic link verified

Call 45 · Problem Audits: Turning Vague Answers into Pain

Operations · Score 18/20

Retain for sales-management reference; optionally extract the short call-review section about not accepting “no problem.”

  • 41:38-45:38 : Discovery demonstration: turning vague answers into pain
  • 46:04-49:58 : Framework vs. Confidence: overcoming the fear of sounding robotic
Why this belongs in the library

Selection rationale: This recording provides a high-value demonstration of the 'Problem Audit' technique, showing how to convert a prospect's lack of business control into a tangible pain point. Christian's coaching on using structure to build confidence is a foundational lesson for new closers struggling with script adherence. The session effectively models how to handle resistant prospects who claim they have no problems.

Limits / caution: The recording contains significant administrative content, specific lead quality updates, and personal banter that are not relevant to general onboarding.

Core libraryPublic link verified

Call 46 · Objection Leadership: Questions, Conviction & Differentiation

Objections · Score 19/20

Teach “Why do you ask?”, short conviction-led answers, re-taking control with a question, specialist positioning, and a contract-Loom alternative.

  • 09:49-16:00 : answering lead metric questions with conviction
  • 21:53-28:41 : lead quality and cancellation objection role-play
Why this belongs in the library

Selection rationale: This recording is an exceptional resource for objection handling, featuring high-quality role-plays on common prospect concerns like lead quality, price, and support. Christian Le Roux provides clear, actionable frameworks such as the "value bridge" and the "Bruce Lee" analogy for differentiation. The live rewrites of the closer's responses demonstrate how to move from defensive justification to conviction-based leadership.

Limits / caution: The recording includes approximately 10 minutes of administrative discussion regarding team changes and personal weekend updates that should be trimmed for the library.

Core libraryPublic link verified

Call 47 · Fear & Pricing: Advanced Objection Sequencing

Objections · Score 19/20

Use as the capstone: empathize/separate, retie/double down, isolate the objection categories, then challenge fear; add Gold-first package positioning.

  • 00:03:19-00:17:15 : Show rate diagnosis and the impact of triage on conversion
  • 00:35:01-00:45:55 : Pricing strategy: Gold vs. Silver fallbacks and incentive-based pricing delivery
Why this belongs in the library

Selection rationale: This recording is a high-value coaching asset that combines data-backed operational improvements with high-quality practical training. The objection handling role-play is particularly effective, as it models a common high-friction scenario and provides a clear, actionable framework for closers to follow. Christian’s real-time feedback during the role-play clarifies the importance of isolating objections before challenging a prospect's fear.

Limits / caution: The session contains some internal administrative discussion regarding CRM migration and leaderboard updates that are specific to the company's current operations.